Number of Seats/Users: Epom offers discounts based on the number of users or seats. A higher volume typically leads to a better discount structure, especially for enterprise-level usage.

Commitment to a Long-Term Contract: Discounts are often provided to companies that commit to using the service for a longer period (e.g., 1-year or 3-year contracts). A longer commitment shows Epom that the company is serious and willing to invest in the platform long-term.

No Active Discounts: Companies that are not already receiving other active discounts may have a better chance of qualifying for additional discounts from Epom. Epom reserves discounts for new customers or those not currently under promotional pricing.

Volume or Usage Commitment: Epom offers discounts if you agree to a minimum amount of usage or transaction volume. This could be based on data storage, transactions, or other metrics tied to how much you will use the platform.

Enterprise-Level Negotiation: Companies that qualify as “enterprise” due to their size or complexity (e.g., having large teams, multiple departments, or geographical presence) may be eligible for additional discounts from Epom. Such companies are often in a position to negotiate for better pricing.

Early Renewal or Prepayment: Epom often offers discounts if you renew early or prepay for the entire contract period. This is a common approach to securing a lower price.

Here at Spendbase, our internal data shows that Epom stands out as a powerful and versatile ad tech solution suited for a wide range of clients, from marketers to tech-savvy agencies. Many Spendbase clients highlight Epom’s customizability, robust targeting, and advanced features as game changers for ad management and optimization.

The most praised benefits that our clients consistently mention include:

– Sophisticated Targeting & Optimization: Spendbase clients appreciate the platform’s advanced audience targeting, retargeting, and automated bid optimization features (like CTR and eCPM). This has translated to higher conversion rates and decreased wasted ad spend.
– Wide Array of Formats: Epom’s user base values the flexibility to run campaigns across native, rich media, video, popup, and dynamic creative ads, which has brought up engagement rates—sometimes up to 4x, according to user reports.
– Transparency & Privacy: Data transparency and privacy controls are major selling points, especially for those dealing with sensitive or regulated verticals. Many clients note satisfaction with traffic security and real-time analytics.
– Ease of Media Buying: The White Label DSP solutions allow clients to manage in-house media buying efficiently, reduce reliance on intermediaries, and better control budgets and performance.
– Granular Reporting: Advanced analytics and customizable reporting are highlighted as key to campaign optimization and informed decision-making.
– Responsive Support: Strong customer support teams have helped our clients overcome initial learning curves and get the most value from the platform.

However, our clients have also pointed out some areas for improvement:

– Steep Onboarding Curve: While setup is quick for basic campaigns, full mastery—especially for custom or white-label DSP deployments—may require demo calls and support, with initial ramp-up taking from several days to a couple of weeks.
– User Interface Complexity: Some clients, especially those new to ad tech, found the interface not very intuitive at first, though the extensive help resources and support make this manageable.
– Integration Limitations: There are noted challenges with third-party integrations and external system interfacing, although this primarily affects users with highly complex requirements.
– Feature Requests: Several Spendbase clients would like to see additional features such as DMP integration added in future releases.

In summary, Spendbase clients rate Epom highly for its powerful customization, multi-format support, and campaign optimization capabilities. Our insights show it’s best suited for companies ready to put in minimal extra time at launch to reap significant long-term productivity and performance benefits. If you’re willing to learn the basics, Epom is a reliable investment that pays off quickly with added efficiency, savings, and campaign results.