Mailchimp Pricing Score & Analysis
Marketing and Sales
Pricing score
Mailchimp is a marketing automation platform and email marketing service that enables businesses to create, send, and analyze email campaigns.
Main features:
- Email Builder
- Marketing Automation Flows
- A/B Testing
- Landing Pages
- Websites
- Content Studio
- Dynamic Content
- Generative AI
- Behavioral Targeting
- Marketing CRM
Mailchimp up to 20% off
Unlock special pricing on Mailchimp with Spendbase
Product Overview
Mailchimp is a marketing automation and email marketing platform that enables businesses to create, send, and analyze email campaigns. It offers features like customizable templates, audience segmentation, and performance analytics. Marketing teams, sales departments, and small business owners seeking to enhance customer engagement and drive sales through targeted email communications would find Mailchimp particularly beneficial.
Mailchimp up to 20% off
Unlock special pricing on Mailchimp with Spendbase
INSIGHTS
Plan highlights
Free Plan
Designed for individuals or small teams starting with email marketing. Includes up to 500 contacts, 1,000 emails/month, basic templates, and limited automations. Suitable for testing the platform with minimal features.
Essentials Plan
Ideal for small to midsized businesses needing additional features. Offers 5,000 emails/month, A/B testing, 24/7 support, and the ability to remove Mailchimp branding. Pricing scales with contact count.
Standard Plan
Targeted at growing businesses requiring advanced tools. Provides 6,000 emails/month, advanced automations, retargeting ads, and custom templates. Pricing increases with contact volume.
Premium Plan
Designed for large enterprises needing comprehensive features. Includes 150,000+ emails/month, phone support, advanced segmentation, and unlimited users. Custom pricing available for larger deployments.
INSIGHTS
How much does Mailchimp typically cost?
These are the publicly listed prices — our deals are even better
 |
Free
For individuals and small teams exploring the product |
Essentials
For small businesses needing basic email marketing features |
Standard
For growing businesses requiring advanced automation and optimization |
Premium
For large enterprises needing advanced features and support |
|---|---|---|---|---|
|
Monthly cost
Per User |
$0
|
$13
|
$20
|
$350
|
|
Monthly cost
Total (50 users) |
$0
|
$650
|
$1,000
|
$17,500
|
|
Annual cost
Per User |
$0
|
$156
|
$240
|
$4,200
|
|
Annual cost
Total (50 users) |
$0
|
$7,800
|
$12,000
|
$210,000
|
Spendbase price
|
$0
|
$6,240
20% off |
$9,600
20% off |
$168,000
20% off |
Calculated based on data for a company of 50 people - for individual calculations
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SaaS SAVINGS AND WINS
Our customers save up to 39% on software - you can too
We saved over $500k and got SaaS visibility
Global IT Manager
Spendbase has been a game-changer for us. Their platform helps tech companies like ours to slash SaaS and cloud bills by up to 35%
Chief of Stuff, BRIDGE IN
I had no idea you can get huge discounts for most SaaS subscriptions
CEO and Co-founder, Sellestial
They worked exactly like we do—efficiently and professionally. They completely offloaded the hard work from our shoulders
Operations Director, WithU
With Spendbase.co, we locked in 10–15% savings on several of our main SaaS tools. If SaaS spend is a major cost for you, they’re a strong partner.
VP of Operations at Seven Peaks
We saved over $500k and got SaaS visibility
Global IT Manager
Spendbase has been a game-changer for us. Their platform helps tech companies like ours to slash SaaS and cloud bills by up to 35%
Chief of Stuff, BRIDGE IN
I had no idea you can get huge discounts for most SaaS subscriptions
CEO and Co-founder, Sellestial
They worked exactly like we do—efficiently and professionally. They completely offloaded the hard work from our shoulders
Operations Director, WithU
With Spendbase.co, we locked in 10–15% savings on several of our main SaaS tools. If SaaS spend is a major cost for you, they’re a strong partner.
VP of Operations at Seven Peaks
Features & Benefits with Discount Lens
See what you get — for less
Detailed feature comparison table with tier benefits Text here for the second row
Advanced Audience Segmentation
Mailchimp’s advanced segmentation allows users to create highly targeted email lists based on various criteria, enhancing the relevance of campaigns.
Discount impact
Improves engagement rates and campaign effectiveness by delivering personalized content to specific audience segments.
Multi-Step Automation Workflows
The platform offers multi-step automation capabilities, enabling the creation of complex email sequences triggered by user actions.
Discount impact
Saves time and ensures timely communication, leading to increased customer retention and conversion rates.
Predictive Analytics and Insights
Mailchimp provides predictive analytics tools that forecast audience behavior and campaign performance.
Discount impact
Empowers data-driven decision-making, optimizing marketing strategies and resource allocation.
Comprehensive Integration Ecosystem
The platform integrates with over 330 applications, including e-commerce, CRM, and social media tools.
Discount impact
Streamlines workflows and centralizes data, enhancing operational efficiency and marketing effectiveness.
Dynamic Content Personalization
Mailchimp’s dynamic content feature allows for the customization of email content based on recipient data.
Discount impact
Increases engagement by delivering personalized experiences, fostering stronger customer relationships.
